Online Photo Tips
I teach LinkedIn and Online Branding for Job Seekers for dislocated workers in Minneapolis and St. Paul, Minnesota. I noticed that many of my ‘students’ are in their mid career and they have diverse interests. They could go in a number of career directions. When I introduced Pinterest as an online site 90% of the class lit up. Both men and women appreciated the tool.
Pinterest is a great tool for ideation. I’m encouraging my clients to create a ‘vision board’, a dream board where they can pin great ideas of jobs, environments, industries, products and services and companies that they would like to work for.
Below is an article adapted from a Brie Weiler Reynolds, the content and social media manager at FlexJobs, the award-winning site for telecommuting and flexible job listings, and a former career advisor. At FlexJobs, Brie offers job seekers career and work-life balance advice through the FlexJobs Blog and social media, including Pinterest.
1. Pin Your Resume
Search for “my resume” on Pinterest, and you’ll get thousands of hits. Be more specific with your search terms (writer resume, business resume, graphic design resume) and more results pop up. Some are basic resumes with standard information and layout. Others are stylized pieces with creative layouts and catchy graphics. Most fall somewhere in between. The goal of pinning your resume to Pinterest is to get it shared throughout the site, so make sure it’s somewhat eye catching, error-free and compelling — wouldn’t you want those qualities in your resume, anyway?
2. Create a Resume Pinboard
3. Follow Career Experts
If you’re in the market for some job search advice, Pinterest has a lot to offer. Sites like CareerBliss use pinboards to showcase inspiring ideas and items related to finding work that makes people happy.
4. Link to Your Pinterest Resume
Once you’ve created a board for your resume, you need to tell people about it. Add it to your LinkedIn portfolio, your Facebook and Twitter profiles and your other online resumes. Include it in your email signature, and add it to business or calling cards if you have them. The more places you show off your Pinterest page, the more it can help your job search. Just be sure to keep all your boards clean and professional because they’re all viewable by anyone, at any time.
5. Be Inspired in Your Job Search
If you’re not ready to pin your life’s work experience to Pinterest, use it for its original purpose — for personal inspiration. Job searching can be disappointing and stressful. If you’ve just come back from a particularly bad job interview, or sent 10 applications with no response, head to your Pinterest board for images that help you smile, laugh and cheer up. Hilarious comics, adorable kittens inspirational quotes — whatever boosts your mood is fair game for pinning.
If you’re a visual person who enjoys creative outlets, Pinterest can be a great way to let off some creative steam while winding your way through a job search. And it just might help you on your way.
Pinterest can be an effective resume. Share your stories.
Enjoy being creative, my friends,
by Anne Pryor
As a former Director of Marketing with Lifetouch, the world’s premier photographers of portrait memories, I have some expertise in eyeing a professional looking, attractive portrait. Here are some tips that I recommend:
Be Happy – Your state of mind matters. Feel good about yourself. TIP: Practice smiling, yep, you may not have done it in a while, so check out your smile in the mirror. Do you look better with or without teeth showing? I look better showing teeth showing, so I’ve been told. I actually laughed for one minute while sitting in my car in the parking lot before my portrait appointment. It put me in a great state of mind.
Be Comfortable, Current and Polished – What you wear matters. Does it portray the brand image that represents what you want to be known for, as my business partner, Kathleen Crandall would say? TIPS: It’s best to stay away from stripes, checks, plaids and busy prints in photos. Get a make-over if needed. Update your glasses, hairstyle and make up before the session. Check magazines for the latest styles. (I just visited ReVamp Salon Spa, Christopher Hopkin’s salon, in Minneapolis for tips on how to use make-up the right way for my face shape and age. Yep, I’d been doing it wrong from some 50 years! Christopher is my high school classmate and a make-over expert.)
Be Approachable – Close up head shots are great for the small space on LinkedIn. I suggest having the photographer also take a head and shoulder photo so that you have room to crop. (In case you have a large nose like I do and want to pull the shot back a bit.) TIP: Also, the background should complement your coloring and not be distracting.
Be Engaging – You look most engaged if you’re looking at the viewer; eyes toward the camera, and if you’re turned towards the copy on the page. Since LinkedIn changes the placement of the photo on the profile from time to time, I suggest posing left facing, right facing and straight on. (Most people like one side of their face better than the other, I do as well. (It’s the nose thing again.)
Be You – Some are opting for more “personality photos” and not the traditional head shot. This is fine depending on the brand image that you are trying to project. You may want to stand and try more freestyle posing. The photographers will work with you to get the most authentic pose.
The Technical Stuff – LinkedIn requires that you upload a JPG, GIF or PNG file (File size limit is 4 MB).
Special Photo Offer – I still appreciate the good work that Lifetouch does, so I had a photo taken at the JCPenney Portrait Studio. In case you didn’t know, Lifetouch owns and operates studios in JCPenney and Target stores nationwide. I’ve set up a partnership with Lifetouch to provide my friends with a special offer to get your LinkedIn photo offer from Meaningful Connections.
Just click here: Lifetouch Portrait Certificate LinkedIn Photo Offer.