My clients know that I ‘change my oil’ every Sunday afternoon on LinkedIn. I get under the hood of my profile make a change to LinkedIn – add a new keyword or to let my network know what I desire.

I usually make a change to my Headline, Summary or Interests areas. Before I do this I make certain that my Settings are ‘turned down’, so that I don’t broadcast every ‘nit and gnat’ change to my network.

Here are tips to control the changes if you don’t change settings the updates will immediately be visible in your activity feed and broadcast to your network when you make changes. You can disable these updates by unchecking the box in your activity broadcast setting, accessible from the Privacy & Settings page.


  1. Go to Edit Profile; scroll down on the right side of your profile page.
  2. Click the green check mark in the “Notify Your Network?” box on the right side of the page.
  3. Choose “No, do not publish changes.”


  1. Adding a PHOTO (Update last. Your connections will look at your profile and you want to Look Good!)
  2. Adding a NEW CURRENT POSITION (This will generate a “say congrats” update to your network). I make sure that if my clients are updating their Current job – adding a new position, that everything on their profile looks great. People will come by and view your profile.
  3. Adding a NEW WEBSITE LINK (add 3, people are checking these from an iPhone or Android)
  4. RECOMMENDING someone (Give ‘old fashion’ recommendations. The first 6 words are most important; really try to get their branding in the first sentence.)
  5. FOLLOWING a COMPANY (Blasts, unless you turn this setting down)
  6. Adding a CONNECTION – will send an update notice if you’ve chosen “Your connections” when you control who can see your connections.
  7. Adding additional SKILLS to your profile.
  8. SHARING content with your network.
  9. EDITING TITLE OF CURRENT POSITION (This will generate an update stating that “You’ve updated your experience section”)
  10. Current work experience ANNIVERSARIES (That’s why I do not put months, just years)
  1. Changing your ZIP CODE / change the CITY (Blasts to your network that you moved – I can be embarrassing)
  2. Adding CONTACT information in the Address area (Never add your home address)
  3. Adding your BIRTHDAY (Never add the year! I add my birthday the day before and take it out the day after – that way people wish me happy birthday on the day

TIP: After I make an update I immediately go to the Home page and check if it posted. If it did and I didn’t want it to, I roll over the top right of my post and click DELETE – poof – it is gone.

THESE UPDATES GO OUT NO MATTER WHAT (even if you have changed the Settings):

  1. CONNECTING with other LinkedIn members. Note: You can turn the notification off when you make a new connection by hiding your connection list. (I highly suggest this for job seekers, in jobs, that are connecting with recruiters)
  2. GROUP activity – Note: You now have the option to turn this off within your Group settings, if you don’t, an activity will post. Learn more about preventing updates when you join a group (Under the Groups, Companies and Applications area)
  3. SHARING or PUBLISHING content (posting on the Home page)
  4. UPGRADING to a Premium account (doesn’t apply to Job Seeker account – I have Sales Premium)
  5. FOLLOWING IN PULSE: an Influencer, Media Channel, or Publisher (I suggest you do this during off hours, Friday night at 10:00 pm)

    Please share your tips and insights on Settings. I look forward to helping you Look Good, Be Found and to make meaningful connections, and not look like a goofball.

    Be well, my friends,

    Anne Pryor

“If you want to have an impact on business, you must have an impact on people.” Kathleen Crandall

There is an abundance of information and studies that suggest business grows when people feel valued and engaged in the workplace. The best leaders who generate the most successful outcomes know that how they lead, motivate and engage people is the secret to success. Some lean in, some enable greatness, and others rely on team building and empowerment to move the dial. In every case, it is a focus on people that makes a difference.

Consider the impact of intentionally “lifting up” others as a collaborative mindset. As humans we understand the concept of a clan and the need to help each other achieve and accomplish goals. It requires empathy, kindness, acknowledgement, resources, teamwork and the ability to provide encouragement in words and actions. It requires that leaders have a vision and communicate it well and often to everyone in the organization.

At Meaningful Connections, we have designed a new model called LiftingUp™ Leadership, a term inspired by Anne Pryor. “This is a new mindset that engages the heart and the mind in how we work together more effectively”, said Anne Pryor. “It requires trust and a selfless commitment to others. And, when people work together with the intention to help each other and provide unconditional support and Lovitude® (love and gratitude) to reach a goal, it begets more of the same. It becomes contagious, and leads to results that exceed our highest expectations”, Pryor explained.

Research shows that business grows when people feel significant, passionate, confident, motivated, and even inspired to produce more and with better results. Cultures of contribution and accountability are built and succeed when people feel valued, recognized and invested in the vision of their leader. And leaders who understand this concept are seeing significant change and positive results and happy employees.

Leaders who “Lift Up” others embrace compassion, empathy, generosity and unconditional support of others without judgment.  They understand their impact on others and use it for the good of relationships and the organization. This starts with self-awareness, having clarity around their individual impact, (what many are now calling personal brand), and engaging with others with positive intention. It grows and builds when people connect in a more significant way online and off.

Today that means blending human one-to-one interactions with electronic and online communications to create and build meaningful connections. “The new world of work will not look like that of the past.  The trend in the future is intrapreneurialism and the place and space to enable that. Leaders of businesses large and small will succeed when they embrace and prepare for this new work environment and invest in people,” said Rise Kasmirski.

Learn more about LiftingUp Leadership with Meaningful Connections, a partner in the Collaborative Leadership Center at Sugar Lake Lodge. Consider building LiftingUp Leadership concepts into your next corporate retreat or attend one of the powerful LiftingUp Leadership events offered throughout the year.

The first LiftingUp Leadership retreat will be offered to women leaders May 14-16 and limited to 20 attendees.  May 14-16, 2014


“LiftingUp™ Leadership Retreat – a new heart and mind shift for women leaders in business”

Be a part of a very special event where up to twenty women leaders will gather for a transformative retreat. Meaningful Connections will host this gathering at the Collaborative Leadership Center at Sugar Lake Lodge. This is an empowering and transformative retreat set in nature for women leaders seeking a more profound approach to leadership

Each day will feature new learnings and concepts around LiftingUp Leadership, a new approach to business and personal success. You will experience a perfect balance between teachings that will transform what you think, believe and feel about leading in today’s business environment and time to reflect and ponder the future in pristine nature.

What you will learn and experience:

 Intentional Impact – how you lead has a ripple impact that extends far beyond your business.  Learn about the power of your personal brand and how to be more intentional in your impact in lifting people up and enabling success How to Leverage the New World of Work – what you need to know about attracting, engaging and retaining high performers in today’s market

  • How to Create a Culture of Connection from the inside out and create more business as a result – learn how online tools and personal interaction contribute to building brands, meaningful connections and business 24/7
  • Experience a ground-breaking approach to future mapping, created by futurist Masanori Kanda

Investment:  $1,399 includes private room, meals and all retreat materials.  Space is limited to 20 so register early.

Presented by Kathleen Crandall, Anne Pryor and Rise Kasmirski co-creators of Meaningful Connections

For more information or to register, please contact Kathleen Crandall at [email protected]

My friend Andrew Ronningen, a retained executive recruiter and partner with a great guy, Doug Franchot, of Frachot Associates, met me for a meaningful connection lunch last week. I asked Andrew if he would share tips on how executive job seeker candidates can help recruiters be successful. He was thoughtful in his answers.  See if you are doing these things on your LinkedIn profile:

1) KEYWORDS, keywords, keywords – recruiters search for keywords from the job descriptions.  Be sure that your LinkedIn profile is updated with keywords for the positions that you are targeting. TIP: Update keywords in your Interest area each Sunday.  I do and I come up higher in searches.

2) Add SKILLS – include technical skills that are listed on job descriptions. TIP: Add up to 50 skills.  Recruiters with premium service get the top 24 LinkedIn profiles with top keywords skills searched pushed to them.

3) Ensure that the INDUSTRIES that you have experience in are listed in the profile. TIP: Change your Industry targeted each week.  You’ll come up in different searches.

4) Add the ZIP CODE, city and state where you choose to live.  Andrew said that he often starts a search within 25 miles of the zip code of the job he’s targeting. TIP:  Change your zip code each weekend if you’re targeting different locations.

5) Add COLLEGES and HIGH SCHOOLS – Andrew often searches for colleges and high schools as many executives are interested in returning back to their hometown areas. TIP: If you don’t choose to add your high school to your education then put it in the Interest area or under awards, if you have them.

6) Add AFFINITIES to your profile – Andrew often searches for an executive candidate that my like to return back to their home community.  An affinity might be the name of a MLB, NFL, National Football, or other college or high school team, leadership style, fraternities, sororities, associations or groups. TIP: You can add this to the Volunteer, Associations, Causes, Organizations or Interest areas and it will be picked up in search.

7) Get RECOMMENDATIONS – a LinkedIn recommendation can show characteristics not called out in the job descriptions.  These can justify or solidify a candidate. TIP: Recruiters do look for back scratching (you give and they give you one).  The first sentence of a recommendation is important.

8) Add MEDIA RICH FORMAT – recruiters like to see examples of candidate’s work. Andrew likes to see thought process.  Often they can see the strategy and tactical skills with examples like reports, PowerPoint documents and whitepapers. TIP:  If you don’t have such documents recreate a PowerPoint presentation to show process, strategy and thought leadership.

9) Number of CONNECTIONS matter – get more than 500+ connections.  This ensures that if you’re in a sales role that you can hit the ground running. TIP: Be sure your connections are people you know, like and trust that know, like and trust you.  Make sure the connections are in the Hubs that you are targeting.

10)  Add GROUPS – recruiters join and leave Groups based on their targeted search.  It’s important to participate in Discussions, recruiters take note of people starting and commenting in Discussions. TIP:  Ask a smart, insightful question in a Group.  When answering, be resourceful and add value.

11)  Use INMAIL – Andrew uses InMail to connect with potential candidates.  Check LinkedIn and respond via InMail quickly. TIP: If you do not respond within three days the InMails are returned to the recruiters.

12)  PERSONALIZE INVITATIONS – Always personalize your invitation to a recruiter.  Mention someone that you know in common or why you choose to connect. TIP: Don’t click the blue circle with the + sign or connect through a mobile app as these tools don’t allow for a personalized message.

13)  BE OPEN TO LISTEN – If you receive a call or email from a recruiter,  be open and listen to the opportunity. TIP: Even when you are not in search be courteous and reply to the recruiter.  You never know when you will need their help.  Recruiters remember people who help them.

14)  Add a CURRENT position – even if you are not working have a title and industry in the Current position.  This way you will come up in searches.  TIP: Also add your Board Positions, Associations and consulting opportunities if you have had them. Recruiters want to know what you’ve been doing.

15) Add a GREAT PHOTO: LinkedIn statistics show that you are 7 times more likely to be clicked on if you have a professional picture.  TIP: Andrew suggests that executives should dress as professionally as possible for the photograph.  A Shirt and tie and suit is always appropriate.


16) Remove the words RESPONSIBLE FOR – recruiters are interested in quantifiable and measurable results, not just responsibilities.   TIP: in the Experience area under description be sure to add your key accomplishments and measurable results.

I am proud to say that Andrew and I were colleagues at Carlson Marketing Group where he was a successful executive and general manager.  Everyone loved working with Andrew – from colleagues to clients.  He always had a unique approach – he listened, asked great questioned, cared and thoughtfully created solutions that client’s loved – and he and Doug have taken that approach at their firm – a partnership based approach between employer and employee.

Andrew said that he always looks in his resume database first.  He invites you to send your resume to him at Frachot Associates. If you do, BE HELPFUL, if you are contacted by a recruiter and you are not the perfect candidate suggest other people in your network. TIP: Connect with recruiters on LinkedIn and keep your Connections open, when in job search.

Good luck to you, my friends,

Anne Pryor

Jacquie Berglund CEO Finnegans Inc. Keynote at The Stir Women’s Foundation of Minnesota  

It was an enriching week for the Meaningful Connections team. Kathleen, Anne and I had the opportunity to present at and hear two magnificently authentic and unforgettable key note speakers at two Twin Cities events. These are speakers that you want as friends once you’ve heard them. Speakers that you will secretly commit to supporting and spreading their good name every chance you get. These are speakers with the “Coolness Factor”.

At the annual Dakota County Chamber of Commerce Women’s Conference, where we presented strategies for networking and personal branding for multitudes of women entrepreneurs and leaders, we heard the effervescent and totally authentic key note speaker (aka Exceptional Executive) Jennifer “JJ” Schaidler. Her style was easy, engaging, backyard BBQ conversation – packed with warmth and humor.  In this style she imparted her priceless wisdom on Maximizing Your Career Path, gained from years of experience as a senior female leader in the executive suite.

JJ instantly won over the hearts and minds of the audience as she told one tale after another of the ups and downs of her career….the importance of taking risks, treating her employees as co-workers, embracing new opportunities…. all for the benefit of our professional growth. One might say that JJ’s personal brand was alive and well throughout her address – and because of that, she won us over.

Later that day we found ourselves enraptured by Jacquie Berglund, a CNN Leader with a Heart, and key note speaker at The Stir (an annual fundraising event for the Women’s Foundation of Minnesota).  From the moment Jacquie graced the stage, her passion and commitment to her lifelong mission of giving back captured and held the attention of an audience of 1200 throughout her presentation. One cannot fabricate that level of excitement and engagement without being authentic and real. Everything about the glint in her eyes as she spoke, her willingness to mix in the bumps with the triumphs, her gracious acknowledgement of all who helped her on her path, made us want to leap up and pitch in to support her mission.

So what is the Coolness Factor and when does it show up in your life?

  • It’s when you know yourself well enough to not want to fake it for the crowd
  • When you’re willing to show up 100% yourself for the sake of your message and your audience
  • When you stand so strong in whom you are that you face your fear, and the audience, with all you’ve got.

We are all about authenticity at Meaningful Connections. We can help you uncover your powerful personal brand and build meaningful connections to attract other like-minded, authentic people.

by Risë Kasmirski

This is just wrong. It’s the day AFTER New Year’s Day and here it is…. 4:45pm and I am still in my pajamas. I have been list making and psyching up for a productive and prosperous year – yet I catch myself reading a book, taking a cat nap, scrounging for old Christmas cookies. I am self-employed and I must rely 100% on myself for motivation. So far in this new year, I seem to be doing a dismal job… Or am I right on track?

Does your job search feel like this? The need to be productive comes pounding at the door. The party is over – the holidays are done – time to get serious….and yet we are not quite ready?

What if, just for today, we did whatever we felt compelled to do? What if we held a steadfast vision of ourselves gainfully re- employed while allowing ourselves the space to just be…to lighten our load and trust things will come together in due time?

This past year I coached a smart and successful marketing executive from California. Hers was a remarkably difficult and lengthy search for a high level position in a tremendously competitive industry. She attacked her search with gusto doing all that was required of her to market herself. She got clear on what she wanted, created a fabulous resume and online visibility strategy, crafted a marketing plan, cultivated her network, updated her interviewing and negotiating skills, and had many interviews.

And yet, a new job eluded her.

We had a tearful meeting in early December where she talked of “giving up the search.” She was at the end of the line – with no more energy for networking or pursuing her job search. She was preparing to put her house on the market, uproot her kids from their school, and give up on the idea of ever landing a position.

No sooner had we met, but a call came in as a result of a long ago informational interview she had with a company who expressed that something might be available in “six months to a year.” So, two days before Christmas she completed negotiations on her dream job. In her words “a 30% salary increase from her last position, a dream job title within her industry, 100% medical and dental for her and her family, 100% 401k match, vested from day one……and oh yes, a 20 minute commute to work along the pacific ocean.”

We just never know when our new opportunity is going to arrive. We need to rest assured that all of our efforts will pay off, and that sometimes the best thing we can do for ourselves is relax in our pajamas and wait to be inspired tomorrow….and then back to work!

Wishing you joy and prosperity in the new year!